Portfolio.

  • A laptop with an the Wee Movers website homepage showing.

    Wee Movers.

    FULL WEBSITE + SHOP BUILD/COPYWRITING.

    Wee Movers is an east London based dance and movement company for children and adults. Their previous website conversion rates were worryingly low and after doing some research and getting feedback from users discovered the UX design wasn’t working for their customers.

    Based on the feedback they provided for their old site, we worked together to solve the issues people were having. I redesigned and tested tirelessly - goof to hear the conversion rates have leapt up. They now have a smoother bookings system and a cleaner and crisper look and feel to the website to reflect the very strong brand identity they already had in place.

    See squarespace Categories + Tags used at their best.
  • A laptop with an the Start-School-Ready website homepage showing.

    Start-School-Ready.

    FULL WEBSITE/LOGO/BRANDING/DIGITAL COLLAGES.

    Susie & Adam Tsui-Lucas are inspirational early years teachers with over 30-years experience between them. They saw a gap in the market after reading a school readiness survey and forged ahead with creating amazing resources aimed at parents of pre-school age children and nursery settings.

    Their initial 3-page Wix website was packed with a disjointed selection of images, no clear tone of voice and plain, unbranded PDFs that were readily available to download, packed full of their hard work and expertise.

    They now have a clear brand with a defined character, and a bustling members website with structured digital parenting courses optimised for mobile and dedicated parents and educators areas. They are uploading new content themselves monthly, informed by the data and analytics they are collecting directly from their members from the backend and feedback points across the site.

    Full branding, website and creative design including bespoke digital collages.
  • A laptop with an the Brash Studios website homepage showing.

    Brash Studios.

    WEBSITE BUILD/BRANDING.

    Brash Studios Website.
  • A laptop with the Khanage Streetwear website homepage showing.

    Khanage Streetwear.

    FULL WEBSITE + SHOP BUILD/COPYWRITING.

    Khanage Streetwear Website.
  • A laptop with the Fixology website homepage showing.

    FIXOLOGY.

    WEBSITE BUILD/BRANDING + LOGO/GRAPHIC DESIGN/COPYWRITING.

    FIXOLOGY'S Website.
  • A laptop with the The Back Office website homepage showing.

    The Back Office.

    WEBSITE BUILD/BRANDING + LOGO/GRAPHIC DESIGN/COPYWRITING.

    Simple yet successful portfolio page for a business with a huge range of events and clients.
  • A laptop with the Stitch Your Parachute website showing on screen.

    Stitch Your Parachute.

    FULL WEBSITE BUILD.

    Founder Carmel Cardona is a doctoral researcher and independent consultant specialising in arts and health. She is also an ICF accredited coach, facilitator and trainer.

    Highly recommend you follow her ESRC-funded arts-based PhD journey about bodies, sexuality and creativity after a cancer diagnosis on LinkedIn or Instagram.

    Stitch Your Parachute Website